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home > about us > our approach to website help

Our Approach To Website Help

Our approach to website help is both proven and cost-effective.

The majority of website problems fall into one of two areas:

  1. Website Traffic: It’s either the wrong type of visitor or visitors are non-existent
  2. Salesmanship: Either the website's usability is poor or its value articulation is inferior to the competition.

To be successful online, both must be strong. Quite often companies are quick to blame their website when it’s a traffic problem. Or much worse, some companies drive traffic to a website that can’t influence the buying decision and convert that traffic into a sale or lead.

When it comes to website help, we focus on improving website conversions profitably. That is, increasing the percentage of visitors who pick up the phone to call you, buy something, fill out your contact form, download a sample, subscribe, etc.

And to do so, we must first understand your website’s problem areas. This can be done a few different ways. Here are a few of our favorites:

  1. Proper data analysis after Google Analytics Set up
  2. Manual Purchase Process Assessments
  3. Manual Lead Capture Assessments
  4. Proper Competitive Intelligence & Research

We can identify problem areas pretty easily. And once isolated, website improvements are much more efficient and focused.

Check out all our website help products and website help services. Contact us now or simply call Rick Costello's direct line at 1 (630) 788-9969 for immediate website assistance.

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