Web Site Help: The Web Site Profit Doctor, Rick Costello


Website Help: Increasing the percentage of Web site visitors who buy and inquireWeb Site Profit Doctor, Rick Costello
Web Site Competitive Intelligence   FORWARD this Web PAGE to a colleague      

Web Site Competitive
Intelligence & Internet Scouting

Analyzing competing strategies has never been so easy. Keep pace with them online or work twice as hard to survive.

In a hurry? Get a free sample or contact us to discuss.

Not quite convinced this competitive intelligence will help? Keep reading.

With the advent of the Internet, business has never seen competition so fierce. Research proves the second most popular Internet activity (outperformed by using email) is locating information with search engines and directories.

When searched via keyword or key phrase, the search engine or directory will render a list of similar and competing Web sites.

And so you see…

A potential customer has several choices. The job of your Web site is to quickly pull that visitor past the home page, engage her with activities relevant to her search, and guide her towards an activity that supports your business objective.

If your Web site cannot do this, she will hit the back button and continue down the list.

These "quick exits" also apply to Web sites found through Web portals, phone books, specialty publications, member listings, and other group listings.

So how do you hook a Web site visitor and stop losing customers to the competition? Contact us for a free consultation or get a free sample to learn more.

Not convinced of its value yet? Keep reading.

After years of building, testing and studying successful Web sites, we've proved the following components most critical to commercial Web site success.

Entry Page Download TimeCommunicated Credibility
Search Engine Page RankUnique Selling Proposition & Message
VoiceValue-add Features and Material
Customer Acquisition Strategies 

Let us help you…

  • Learn how competitors build credibility, loyalty and retention programs
  • Learn how well competitors rank on major search engines
  • Learn how they acquire new customers and capture leads

Soon, you'll be able to…

  • Use this intelligence for your own Web site and marketing strategies
  • Plan competitive activities to capture market share
  • Communicate stronger perceived value and credibility

And most importantly, you'll be able to…

  • Capitalize on their weaknesses
  • Understand your risk areas by evaluating their strengths
  • Protect your business longevity

Moving forward, you have a few options…

One: Contact us to further discuss

Two: Get a free sample and think it over

Three: Study your competitors' Web sites and record all the elements that contribute to commercial Web site success. Take that information, apply it to your business model, and use it as strategic direction for your Web site strategic planning.

Can you afford to wait that long? Let's find out…

How many new customers did your Web site acquire last month? Subtract that number from the number who visited your Web site. That's your amount of lost customer acquisition opportunities.

How much does your product or service cost? Multiply that price by the number of lost opportunities.

And you know what…

That's how much money you're losing to the competition each month. Contact us now to capture some of that lost revenue.

If you're looking for unparalleled value, this might help prove Web Site Competitive Intelligence is well worth the investment.

It includes…

  • The C. I. Deliverable: available in PDF or MS Word

  • Review Meeting: to discuss the findings and answer questions

  • Complimentary Support: 3 hours of free support. Use it to have us:

    • Prioritize Web site modifications based on return
    • Estimate development costs and timeframes
    • Select or appoint a development team

    • Write an RFP (Request for Proposal) or screen incoming proposals
    • Oversee the development tasks
    • Discuss new trends and future strategic planning

  • VIP Customer Bonus: If you act now, you'll also receive a 10% discount towards requested development work. This bonus could literally save you thousands of dollars.

Now, let's pretend for a moment that you're afraid to invest in competitive intelligence because you don't believe it will help. Nobody wants to make a bad decision, right?

What if your risk was removed?

If you're not completely satisfied with the quality, direction, and proven Web site strategies contained in the findings, or if after changes your Web site doesn't show measurable improvements, you'll be refunded the full investment.

What do you have to lose? Absolutely nothing.

If you've read this far, you're very close to making the right decision. Please finish your due diligence.

Here's what you should do…

Tear through this entire Web site -- it's loaded with self-help and how-to articles. Take as much time as you need. Ask The Expert a detailed question, browse a few web design samples or visit the Why Choose Us? section.

If you need more help with your decision, email those who testified, contact Rick Costello, The Web Site Profit Doctor™ directly at rcostello@websiteprofitdoctor.com or call 630.788.9969 (8 am - 5 pm CST) and fire-off your toughest question.

If you need more time to think about it, subscribe to our newsletter and wait for special discounts, limited promotions and new best practice articles. Don't decide until you're 100% sure.

Keep the Web Site Competitive Intelligence brochure (52k PDF) and Web Site Competitive Intelligence sample on file or contact us when you're ready.

 

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